In its latest attempt to be useful and make money, MySpace announced that it signed a content distribution agreement with ShineReveille. The global partnership allows ShineReveille to distribute MySpace TV series’ over TV and on DVD to an international audience.
MySpace TV keeps rights to distribute content in the U.S. and maintains international web and mobile distribution rights. ShineReveille states that it currently has no intention to produce content for MySpace.
ShineReveille is the merged sales and distribution arm of Shine and Reveille. The company distributes a broad array of programming from independent producers and U.S. networks around the world in 150 different territories.
Travis Katz, Managing Director of International for MySpace said in a statement, “MySpace provides the creative community with a launch pad to virally test and distribute content to the world’s largest focus group.
MySpaceTV has quickly become Hollywood’s digital playground and our relationship with ShineReveille opens up the globe to MySpace’s international content creators.”
The stunningly horrible debut of MySpace’s Quarterlife series on NBC will leave many wondering exactly how well the so-called MySpace focus group actually works.
Quarterlife only aired once on NBC and ranked dead last for the Tuesday night slot it debuted in. The series reportedly posted a 17-year low in the Tuesday 9:00/10:00 time slot.